Fernand Louis Gottlob was born in Paris in 1873.
He studied under the painter-decorator Armand Félix Marie Jobbé-Duval (1821–1889).[1]
He was also taught by Laporte and G. Fuchs.[2]
He became a painter, lithographer, caricaturist, commercial artist, illustrator and graphic designer for song scores.[1]
He created portraits, illustrations for books and caricatures that appeared in popular magazines in Paris including Le Rire, Le Journal Amusement and Le Sourire.[3]
His work began to be shown in the official salons in 1891.[2]
Gottlob was among the artists who contributed to L'Estampe Moderne, a limited edition series of portfolios of high-quality lithographs that was published monthly from May 1897 and April 1899.[4]
His work first appeared in L'Assiette au Beurre in the second issue, on 11 April 1901.[5]
He became a member of the Cornet Society in 1904 and, between then and his death designed twelve menus for the society.[3]
He died in Paris in 1935.[1]
Works
Gottlob's 1900 poster for the 2nd Exposition of Painter-Lithographers on the Rue Drouot in Paris shows a strong influence of Henri de Toulouse-Lautrec in its composition.[6]
A woman is in front of a large illuminated window, and the dramatic back-lighting emphasizes the dark forms of her dress and hat.[7]
He created relatively few posters in his life, but this exposition of posters was one in which he participated.[8]
In addition to lithographs and portraits, he painted cityscapes of Paris and landscapes of Normandy and Brittany.[5]
In one of Gottlob's poignant images for the Assiette au Beurre he shows a mother with her children during a snowstorm, in front of the window of a bakery.
The mother is explaining, "Ça, mon enfant, c'est du pain" ("That is bread, my child").[9]
In 1916 he designed a poster for the Ligue Souvenez-vous! which they produced in large numbers and also used as a stamp.
In the 1970s Irene and Howard Stein began collecting color posters by well-known artists of the early 20th century such as Mucha, Chéret and Gottlob.
Their collection grew with the acquisition of work by Toulouse-Lautrec to become one of the largest such collections in the United States.[10]
Fanelli, Giovanni M.; Godoli, Ezio (1987), "Fernand Louis GOTTLOB", Art Nouveau Postcards, Random House Incorporated, ISBN978-0-8478-0832-8, retrieved 28 October 2019
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